Basic Rules on Page Layout and Color
by: Granny's Mettle
For one to be able to stand out from the rest, one needs to go out of the box, break the rules, and some other clichés that apply to breaking out from the traditional. But before breaking any rule, you have to understand first the basic and foundation of the rule itself.
First off, let's talk about page layout.
The Rule – Too much boxes is bad for your health.
One designer said that a mark of a designer is when he or she starts to use boxes and rules in his or her pages. When you look at your page and realize the need to make something attractive and creative out of the boring stuff you've just made, and then decide to throw around a box or two or place rules between columns, then that's the time when your creativity is getting out from confinement.
Before using all the box there is in your software, just remember to do it in moderation. Anything in excess is a bad thing. Sure, boxes and rules are a good way to highlight important information. But if you're going to do it in all your pages, or put virtually everything in a box, then nothing will stand out from the crowd.
The Rule – Do not divide the page in halves.
The best way to infuse excitement and innovation in your documents is to divide the page into thirds. Afterwards, place the most important objects like the headings, photos, and visuals, at the top or bottom third.
Let's go to color.
The Rule – Contrasting colors make for greater readability.
Any designer knows that enough contrast between the text and background makes for easy reading of text and material. Often, dark text is used on a light background. And vice versa.
Although light text on a dark background is easy to read, this technique should be used sparingly. It's proven fact that the eyes get more tired when reading large quantities of text on a dark background, than the other way around.
The Rule – Use color sparingly.
For impact, designers choose to create their design on more than a single color. But color thrown around everywhere also loses its impact. The rule of thumb: for maximum impact, use color on headings, and the most important words in headings.
The Rule – Do not use complementary colors.
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Basic Rules on Page Layout and Color
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About The Author
Granny's Mettle is a 30-something, professional web content writer. She has created various web content on a diverse range of topics, which includes digital printing topics, medical news, as well as legal issues. Her articles are composed of reviews, suggestions, tips and more for the printing and designing industry.
Her thoughts on writing: "Writing gives me pleasure… pleasure and excitement that you have created something to share with others. And with the wide world of the Internet, it gives me great satisfaction that my articles reach more people in the quickest time you could imagine."
On her spare time, she loves to stay at home, reading books on just about any topic she fancies, cooking a great meal, and taking care of her husband and kids.
For comments and inquiries about the article visit http://www.colorprintingwholesale.com/category/BROCHURE/Brochure-Printing-Services.html
anna@colorprintingwholesale.com
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